Monetizing YouTube Gangnam Style
TubeMogul, a video ad buying platform, estimates that PSY and his agent YG Entertainment have raked in about $870,000 as their share of the revenue from ads that appear with YouTube videos. The Google Inc.-owned video service keeps approximately half.
At first I thought "That's it?!" This is the #1 video of all time.
Then I realized this is JUST from video views -- it doesn't include music sales, appearances, merchandise, future contracts, etc.