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Zynga’s only recent hit: Farmville 2

Zynga s only recent hit Farmville 2


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The original FarmVille still brings in $50 million a quarter in revenue. That's 20% of Zynga's current revenue base.

The bad news is that FarmVille 2 has peaked and monthly actives is starting to decline.

The good news is that FarmVille 2 still has many whales:

Most social games peak early on and then decline while retaining the most lucrative players or “whales.” Even if active usage declines overall, revenues can still increase from a good title for months or years to come. The original Farmville was around for about eight months before it peaked in monthly active usage, but that was before Zynga had amassed its network of players on the Facebook platform.

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