Why The U.S. May Be The New 'Emerging' Market | News - Advertising Age
Geege Schuman stashed this in America
"When L'Oréal two years ago named the U.S. among its five top-focus markets, along with the BRIC countries -- Brazil, Russia, India and China -- it raised eyebrows. After all, the U.S. was what most packaged-goods players were diversifying from as they chased growth overseas."
GREAT news! Capital chases markets, paper wraps rock.
...which means America is now a place that multinationals consider a growth opportunity!