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Entrepreneurs go with their guts

Stashed in: Intuition, New Yorker, @gladwell

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Rapid cognition is also the theme of Malcolm Gladwell's Blink:

The bottom line is that to hone one's instincts, one must have many experiences. Or to put it another way:

Good judgment comes from experience. Experience comes from bad judgment.

That's why it's better to make any decision than no decision.

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