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The Anatomy of a Fundable Startup by Naval of AngelList | @andrewchen


Stashed in: 106 Miles, @angellist, Funding, Awesome, Startups

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“Investors are trying to find the exceptional outcomes, so they are looking for something exceptional about the company. Instead of trying to do everything well (traction, team, product, social proof, pitch, etc), do one thing exceptional. As a startup you have to be exceptional in at least one regard.” -Naval Ravikant @naval

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First, the part I found most interesting:

Naval broke down the 5 main qualities of an “exceptional startup,” in the following order:

  1. Traction

  2. Team

  3. Product

  4. Social Proof

  5. Pitch/Presentation
Investors are trying to find the exceptional outcomes, so they are looking for something exceptional about the company. Instead of trying to do everything well (traction, team, product, social proof, pitch, etc), do one thing exceptional. As a startup you have to be exceptional in at least one regard.”

Now, let me tell you what I'm seeing:

Investors care most about traction. More than everything else combined, I believe. Social Proof and Pitch/Presentation count for almost nothing.

Plan your startup accordingly. Traction matters most.

Note that this link has been making the rounds on this website for at least a year: http://pandawhale.com/convo/147/5-qualities-of-exceptional-startups

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