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Storytelling Ads May Be Journalism’s New Peril -

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“What I love about Forbes is that they have the guts to take risks, to experiment, but I think some of it is dangerous,” he said. “When you go to Forbes, you expect sound business advice and news, information that has been fact-checked and vetted. But what you get instead is a mix of staff content, contributor content and sponsored content. It’s hard to know where you are.”

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