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Scripting News: Will the advertisers turn Twitter into TV?

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How long will it be before there's a little video box on the Twitter home page that shows you whatever it is we're all watching. Because there are moments when it seems everyone on Twitter is watching one program on TV. The SuperBowl, the MTV awards, the Breaking Bad finale, etc. It seems inevitable that before too long you'll be able to watch the show right there in Twitter without budging.

Not necessary. Even for big events not everyone on Twitter is watching.

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