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Are you a busy, efficient or effective startup? by GetViable, How to build your idea and scale your startupGetViable

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Busy, efficient or effective?

There’s a lot of discussion about busyness at the moment, with the opinion piece in the NY Times by Tim Kreider titled The ‘Busy’ Trap and “Have you fallen into the busy trap?” by Brad Feld.

The points in the articles are valid, and every day I see startups struggling with this very simple issue, an issue that defines the essence of how they operate.

I believe it boils down to Efficiency vs Effectiveness.

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