I Quit video puts old Kanye West song back on charts
J Thoendell stashed this in Music
A Kanye West song nearly a decade old has made a resurgence back to the Billboard Hot 100 this week after a video featuring the track went viral.
West's "Gone," from his 2005 sophomore album "Late Registration" made its chart debut at No. 18, eight years after its release, thanks to Marina Shifrin's kiss-off video, which has grabbed more than 15 million views on YouTube.
Shifrin posted a video of herself "interpretive dancing" to the appropriately-titled track, filming at 4:30 a.m. in various spots of the deserted office of the Taiwanese video production company where she worked. The message: I quit.
Now digital sales of the song, which was never released as a single, have soared from negligible levels to 9,000 this week, according to Nielsen SoundScan. The song also hit No. 4 on the Streaming Songs chart, No. 6 on the Hot R&B/Hip-Hop songs chart and No. 4 on the Rap Songs chart.