Making of : Animated Fevicol Navratri TVC
reenu Kamal stashed this in making of
What were the prime factors considered while making the look of this tvc?
Getting the right punch on the story front within the extremely tight time line of 10 seconds was top priority. We brainstormed a lot on various story options along with team O&M. It had to be an interesting plot without adding too many layers to the story. Cracking that simplicity took maximum time.
#Animated #TVC of #Fevicol