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My credo has always been release early and release often. ~Caterina Fake

Stashed in: Findery, Redpoint, @lizgannes, Slow

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Liz Gannes writes:

Fake is a proponent of growing online communities slowly and organically. It’s an odd thing in this age of network effects and viral growth. But Fake can afford to wait a year and a half to get enough content to launch a mobile app, because her track record as a successful Internet entrepreneur has earned her the patience of investors who gave her $9.5 million in seed and Series A funding (they include Redpoint Ventures, True Ventures and Betaworks).

The app went live today in Australia as a sort of beta release. If all goes well, it will be released to the rest of the world in the coming weeks or months, Fake said.

“Is it counterintuitive for us to wait this long to do our mobile app? Yes!” Fake said. “It’s like being 11 months pregnant. I’m a Web person. My credo has always been release early and release often.”

I'm not sure I understand her point.

Perhaps she means release early and often "to her existing community"? Versus big launches.

That makes sense. It's clear some people have been using Findery for a while:

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