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How a Math Genius Hacked OkCupid to Find True Love


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LOVE IS A DATA FIELD

McKinlay’s code found that the women clustered into statistically identifiable groups who tended to answer their OkCupid survey questions in similar ways. One group, which he dubbed the Greens, were online dating newbies; another, the Samanthas, tended to be older and more adventuresome. Here’s how each cluster answered four of the most popular questions.

The Questions

(1) About how long do you want your next relationship to last?ff_lovehacker_1s.jpg One nightff_lovehacker_2s.jpg A few months to a yearff_lovehacker_3s.jpg Several yearsff_lovehacker_4s.jpg The rest of my life

(2) Say you’ve started seeing someone you really like. As far as you’re concerned, how long will it take before you have sex?ff_lovehacker_5s.jpg 1-2 datesff_lovehacker_6s.jpg 3-5 datesff_lovehacker_7s.jpg 6 or more datesff_lovehacker_8s.jpg Only after the wedding

(3) Have you ever had a sexual encounter with someone of the same sex?ff_lovehacker_9s.jpg Yes, and I enjoyed myselfff_lovehacker_10s.jpg Yes, and I did not enjoy myselfff_lovehacker_11s.jpg No, and I would neverff_lovehacker_12s.jpg No, but I’d like to

(4) How important is religion/God in your life?ff_lovehacker_13s.jpg Extremely importantff_lovehacker_14s.jpg Somewhat importantff_lovehacker_15s.jpg Not very importantff_lovehacker_16s.jpg Not important at a

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