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"There was no 1% or 99% – just 100%." ~@HunterWalk on #BlackoutSOPA

Stashed in: Lolcats!, Politics!, @ajs

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I'm inspired by Hunter Walk's article, The Future of Online Activism.

Main lessons from his #BlackoutSOPA campaign:

1. Treat it like a startup. Ship new features regularly. Be prepared for offers of help from others.

2. Start with people you know. Grow with people you don't know. Line up some non-tech influencers earlier and let them be champions of their segments.

3. You can change the world by changing avatars. Once people are engaged, give them a way to convert avatars to actions.

All in all, well done, and we succeeded in saving the LOLcats.

I expect more activism of this sort in the future. #OccupyTwitter, anyone ?


Social media is not a revolution. It's a tool for revolutionaries:

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