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MindSnacks Nabs $6.5M From Sequoia To Bring Fun Educational Games To Your Mobile Device | TechCrunch


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Sequoia Partner Bryan Schreier, who led the firm’s investment, said that the big appeal for him had been in the startup’s potential to actually make learning fun — not just for kids, but for people of all ages. With MindSnacks having attracted four million downloads, and a near 50/50 split between those over 18-years-of-age and those under, its games have already shown some glimmers of promise.

Plus, Pickard tells us that each of the company’s six foreign language apps (Spanish, French, Italian, German, Mandarin and Portugese) are the number one grossing app for each language. What’s more, users are learning over three words per second, with nearly 70 million words having been learned up to this point. The startup is also seeing promise in terms of loyalty, with 32 percent of users having downloaded more than one app.

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Downloading mandarin app now...

Huge congrats to them for leading the way.

I'm curious if you like the app. I couldn't get into it.

Too soon to tell...my sense is "not really"

I'm with you. I really wanted to like it, but it just didn't happen.

Exactly; however, my hats off to the team for pioneering mobile educational gaming on iPhone.

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