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Obama's CEO: Jim Messina Has a President to Sell - Businessweek

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“Jim is tough,” Baucus says. “I’ll never forget when he showed me that ad. We were in Bozeman in a motel. The curtains were drawn. He said, ‘Max, what do you think?’ They were afraid I wasn’t going to like it. I loved it!” Humiliated, Taylor quit the race, and Baucus sailed to victory. “I found out quickly from Messina that there was no honor in politics,” Taylor says in an e-mail.

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