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The Future of Iced Coffee

The Future of Iced Coffee The Atlantic


At its cafes, Blue Bottle might make one of the best iced-coffee drinks in America. But are artisan businesses doomed to fail when they try going mainstream?

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Oh no wonder their ice coffee tastes so good: they put SUGAR in it! I thought it was just extra-rich milk.

...which is why we will never drink their ice coffee again.

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