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Amazon Local Register - Amazon's answer to Square

Amazon Local Register Accept credit and debit cards on your Fire iPhone iPad or Android device


Amazon has launched a Square and PayPal Here competitor called Local Register, which provides users with a free app and a $10 card reader, and charges merchants and anyone selling services who use it just 1.75 percent per swipe on both credit and debit transactions, so long as users sign up before October 31. That’s a special rate, and is a full percentage point lower than Square’s 2.75 percent per swiped transaction (3.5 percent plus 15 cents for manual entry), and will last until January 1, 2016, at which point it will return to the standard 2.5 percent per transaction Amazon is charging (or 2.75 percent for manually entered transactions).

Stashed in: Square, Amazon

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Amazon's timing is good, and their pricing is great. They are tough competitors.

As if this market wasn't crowded enough between Square, PayPal, and Intuit.

Design note: Amazon's rectangle seems more practical than Square's... square.

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