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Pleco: Building a Business, not an App


Pleco Building a Business not an App stratechery by Ben Thompson

Source: http://stratechery.com/2014/pleco-buildi...

What stands out to me about Love’s approach was that from day one his differentiation was not based on design, ease-of-use, or some other attribute we usually glorify in developers. Rather, he focused on decidedly less sexy things like licensing. Sure, licensing is particularly pertinent to a dictionary app, but the broader point is that Love’s sustainable differentiation was not about his own code. Sustainable differentiation never is.

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Brilliant!

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