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Dietitians Pay Off for Supermarkets - NYTimes.com


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talk about added value...changing people's diets means changing their health...

One of the most frequent questions callers have is how Hy-Vee calculates its financial return on its investment in dietitians. “We have store directors in eight states who have looked at it and say they can’t afford not to have a dietitian in their stores,” Mr. McCann said. “It’s very difficult to calculate a return on investment, but when you look at day to day what the dietitians do, it’s easy to see how they’re valuable.”

Wow, so having an in-house dietician will actually improve the money a supermarket makes?

it can, if done right...and then let the good times roll

I do wonder why we're not seeing more of this.

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