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Nike may let you design your next pair of shoes using virtual reality


Nike may let you design your next pair of shoes using virtual reality Quartz

Nike may let you design your next pair of shoes using virtual reality Quartz

Source: http://qz.com/344522/nike-may-let-you-de...

You might expect to use virtual reality goggles for video games and entertainment, but what about for designing your next pair of shoes? A patent awarded to Nike on Feb. 3 shows the sneaker behemoth may be exploring that possibility.

Nike already has a custom shoe design site, NIKEiD. Shoppers can customize every aspect of a plethora of Nike products, and check out their designs from multiple angles. Larger Niketown stores also have areas where you can customize shoes and feel swatches of fabric.

Nike’s new patent would fall somewhere in the middle. It shows a user standing in front of a physical, shoe-shaped object, and wearing a “head mounted display” that would overlay graphics on the object

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OK, VR patents are officially ridiculous now.

You're right. They are. 

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