3 Signs That You Shouldnâ€™t Do a Twitter Q&A
J Thoendell stashed this in Business
Before tweeting that promoted Q&A hashtag, ask yourself whether the potential damage to your brand outweighs the potential benefit. If youâ€™re low on the audienceâ€™s warm and fuzzy scale, try another social marketing tactic instead.Read more at http://www.blogherald.com/2015/02/20/3-signs-shouldnt-twitter-qa/#xaJ1iUCmdzJjgp31.99
Remember above all that most social media campaigns can backfire.
Especially on Twitter where snark is much valued.