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8 things millennials want — and don’t want — show how different they are from their parents


8 things millennials want and don't want show how different they are from their parents - The Washington Post

8 things millennials want and don't want show how different they are from their parents - The Washington Post

8 things millennials want and don't want show how different they are from their parents - The Washington Post

Stashed in: Young Americans, WANT!

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So they believe in price over quality, and are more inclined to eat healthy and exercise?

Sounds like a smart generation.

Goldman Sachs released a fascinating series of charts this week about Millennials, the generation born between 1980 and 2000. A group totaling 92 million Americans, Millennials differ from Generation Xers and Baby Boomers in many ways — including when they plan to get married, their financial situation and how they consume media. It's worth reading through the entire series of graphics — it's long — but here we select eight highlights: the things Millennials want and the things they don't want. You'll see that Millennials are a little less interested in the material things that represented the good life for many Boomers.

WANT: Cheap stuff

The Millennial generation cares more about price than quality, at least compared to prior generations. Yes, quality is still important, but given that they have lower incomes and more debt, cost is an especially big consideration for many Millennials. 

The whole series:

http://www.goldmansachs.com/our-thinking/outlook/millennials/index.html

DON'T WANT: A house

>Yes, many Millennials will still want to own a home of their own one day. But for a majority, it's just not that important. Indeed, 30 percent of Millennials say they don't feel strongly about it, and another 30 percent say they either never plan to buy one or don't plan to do so in the near future.

DON'T WANT: A car

Nearly a third of Millennials say they do not plan to buy a car, a pretty remarkable statistic when you think about it. But it makes sense. Millennials are gravitating toward cities, where they can use public transit, car-sharing services, Uber, taxis, bicycles and their feet to get around. Helps with the health kick, too. 

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