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It Can Wait ad Close To Home, on the dangers of texting and driving...

In Close to Home, we are introduced to six characters on a perfectly average day. Their lives are then irrevocably changed by the devastating consequences of a seemingly innocent glance at a phone while driving. No post is worth a life. It Can Wait.

Amazed at how they made the crash in this film, it would be nice if we could reverse things like this, but until then, I guess we need to wait ;)

Stashed in: Advertising, Awesome, Texting, Alcohol, Accidents

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This ones good too.

These stories are really powerful and sad.

The one on top of this page really gets me. 

I wonder what it's going to take to get people to stop texting and driving. 

Maybe some awareness like MADD?  though that, along with stiff penalties hasn't stopped drunk driving, but I believe it has decreased it.

Texting and driving is 6x more dangerous than drinking and driving.

"Car and Driver Magazine performed an experiment to document just how dangerous texting and driving can be, in comparison with the widely known risky activity of drunk driving. During the experiment, cars were rigged with a red light to alert drivers when to brake. The magazine tested how long it would take to hit the brakes when sober, when legally impaired at a BAC level of .08, when reading an e-mail and when sending a text. Sober, focused drivers took an average of 0.54 seconds to brake. For legally drunk drivers four feet needed to be added. An additional 36 feet was necessary for reading an e-mail, and a whopping added 70 feet was needed for sending a text.

Another test conducted by the Transport Research Laboratory in London found that drivers who texted had slower response times, were more likely to drift in and out of lanes and even drove worse than drivers who were high on marijuana. The study found that reaction times for texting drivers were 35% worse than those of drivers with no distractions.

Ten states plus D.C. prohibit all drivers from using handheld cell phones, 32 states and D.C. forbid novice from using cell phones and 39 states plus D.C. prohibit all drivers from texting."

Six times worse than drinking and driving makes me wonder why it's not illegal everywhere.

Only 10 states prohibit handheld cell phones?! That seems... dangerous.

That commercial got me. If texting and driving is six times worse than drinking and driving, then why is it not illegal nationwide? If it were, I wonder how much the numbers would go down, if at all. 

39 states plus DC prohibit all drivers from texting, so that's almost illegal nationwide. 

And yet it's still happening everywhere. People are breaking this law all over the place. 

Another good article:

Some of these stats contradict the previous articles.

"Between 2005 and 2012, the number of drunk driving fatalities per person decreased 28%. In the same time period, the percentage of people observed "visibly manipulating" their phones while driving increased a staggering 650%. The number of fatalities caused by distracted driving increased 28% between 2005 and 2008 alone. In 2012, 3,328 Americans died in crashes involving a distracted driver, while 10,322 people were killed in alcohol-related crashes."

I would say "died/killed" is a pretty good definition of "dangerous".

Agreed, cell phones are way more dangerous than I realized. Sheesh.

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