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Attracting Attention In A World of Distractions: Key Product Lessons From Uber

Stashed in: Product Inspiration, Uber

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That is why I love Uber! "Of course, it’s not enough to just create an uninterrupted experience and expect to win. But when we’re faced with distractions from all directions, short and sweet is a great guiding principle."

Short and sweet IS a great guiding principle. :)

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