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Coursera strikes MOOC licensing deal with Antioch University | Inside Higher Ed

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"According to a copy of a contract with one of its university partners, obtained by Inside Higher Ed via an open records request, the company plans to pay its university partners between 6 and 15 percent of gross revenue for courses offered through the platform. Update, 10/30: Coursera's contract also stipulates that the company will pay its university partners an additional 20 percent of gross profits from "the aggregate set of courses provided by the university or instructors under this agreement."

If Coursera does manage to make money through content licensing, it could create monetary incentives for professors at the company's partner universities who might be considering whether adapting their courses as MOOCs would be worth their while. “The faculty member would see a portion of the revenue,” says Lynne O'Brien, director of the center for innovative teaching at Duke. “When Coursera makes money, we’ll make money, and when we make money, the faculty member will make money."

Any revenue from the Antioch deal is hypothetical at the moment. Antioch this month began a pilot phase at its Los Angeles campus. There the university is giving students the opportunity to take two Penn MOOCs, "Modern and Contemporary American Poetry" and "Greek and Roman Mythology," for credit."

This is really, really fascinating.

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