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Mindblown Labs, African-American Tech Start-up - The Oakland Post Online


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Mindblown Labs, a new education technology start-up, has launched an online Kickstarter campaign to raise at least $60,000 to launch a new mobile game, Mindblown Life.

Mindblown Life is a mobile social game that combines life-simulation elements and edgy humor to help young adults develop money management and financial literacy skills.

Mindblown Life puts players at the heart of the game. They create a customizable avatar, choose their career, and perform reflex-based mini-games at work to earn “Money,” “Skill,” and “Reputation” points.

They socialize and collaborate with real life friends (e.g., play the mini-games together, attend their concerts, or, if having a rough month, crash on their couches, etc.).

In this fun and inviting context, they learn about everything from credit card debt and credit score management to budgeting and saving.

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