Halo 4 sold a record-breaking $220M in its first 24 hours --- The console is dead! Long live Console gaming!
Ottway Ducard stashed this in games
Basically, why they don't feel pressured to make a movie! they make more money than movies and they probably keep a higher percentage of profits too:
Microsoft said that the Halo 4 video game made “entertainment history” by selling more than $220 million worth in its first 24 hours.
The new chapter in the Halo series also eclipsed the biggest movie launch in history, Harry Potter and the Deathly Hallows: Part 2, in terms of U.S. opening day sales. (Of course, Microsoft doesn’t have the data to show whether its Xbox 360 blockbuster beat Harry Potter on a global basis).
Microsoft said the new Halo game was on track to sell more than $300 million in global sales in its first week. Overall, lifetime sales of the Halo franchise have surpassed $3.38 billion since the series first launched in 2001. Halo 4 had 4 million players in its first four days, spending 31.4 million hours playing the game and pushing total game play hours for the series past 5 billion hours.