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Where Orchestra is Headed - Blog

So that's the good news. But as we analyzed how people used Orchestra, we discovered two challenging facts. First, most people (even the very excited ones) stop using Orchestra over time, in a pattern similar to other to-do lists. And second, no matter how much people use the app, almost everyone still has tasks trapped in their email. At best what you get is a two-tool world: two systems that you have to stay on top of, with one of them (Orchestra) getting used less and less over time.

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Two fascinating statements. Both made me smile.

2:11 PM Aug 16 2012

Why? It point to every to-do list system breaking down. That's bad.

11:34 PM Aug 16 2012

It's a pretty humble admission. And I agree, using email is just an easier way to manage tasks and to-dos. I think sparrow does a great job of this, because of its Gmail label integration. Apple mail does not.

7:50 AM Aug 17 2012

Do you think Google will keep Spartow running or merge it into Gmail only?

8:21 AM Aug 17 2012

Keep it running for a couple years, but no updates. They can remove from app store but that doesn't affect current users.

8:54 AM Aug 17 2012

Too bad. Sparrow really could have changed the world.

9:08 AM Aug 17 2012

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