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Why Zynga Failed | TechCrunch

This title seems oddly premature, regardless of what one thinks of Zynga.

8:17 PM Oct 05 2012

I'm having difficulty seeing his point.

Zynga makes games that got old fast, and their tricks of spamming Facebook and buying Facebook ads have stopped working?

8:53 PM Oct 05 2012

Basically, but they haven't failed -- they have $1.2bn cash I'm the bank and are earning $300m/quarter. I mean, we are talking about $2bn in cash a year...plus they've returned cash to investors. Perhaps a better question is "what will Zynga change to meet expectations after two straight quarters where they failed to do so..." answers could be found in culture, original IP, mobile gaming, more Kixeye-style hardcore free to play gaming...

It's ironic, because everyone is calling it "real journalism" in the comments. And by playboy magazine of all people. That's why we read the article almost 30 years later.

This is real tech journalism: http://pandawhale.com/convo/7103/playboy-interview-steven-jobs-1985-txt-post

9:06 AM Oct 06 2012

Zynga is not earning $300 million/quarter.

That's revenues not profits. And revenues have no predictability right now -- that's the problem.

12:09 PM Oct 07 2012

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