Where the Women Are: Twitter and Pinterest

Home Profile Create Page

Where the Women Are: Twitter and Pinterest

Adam Rifkin stashed this in Social Media

Source: Where the Women Are: Twitter and Pinterest | Shalon Maudsley King

Adam Rifkin
9:42 PM May 19 2012

Stashed in: Interest Graph!, Pinterest, Twitter!, Women, Awesome

To save this post, select a stash from drop-down menu or type in a new one:

Stats: http://www.mediabistro.com/alltwitter/social-media-users_b22556

Shalon writes:

I cannot speak on behalf of women everywhere when it comes to social media. However, I can safely say that there tends to be more of a gravitational pull for women in the direction of social networking tools that offer more connectedness and less creepiness. Twitter and Pinterest are the clear champions when it comes to social networking for women in my age range, and it’s not hard to see why:

Interest-based connections. The only people I connect to on Twitter and Pinterest are people who have a common interest. Since I’m mostly interested and will subscribe to technology and humanity feeds, I won’t run the risk of being regularly exposed to the kind of people you see passing out flyers on Las Vegas Boulevard.

Short and sweet posts and tweets. Women have a very multi-dimensional way of thinking. Men tend to be more linear. Twitter appeals to our desire to have a bunch of bits of information all at once from multiple sources about different things. Our minds automatically assemble the clutter into neat piles of information which become stories we can tell our families and friends. This is also why Pinterest is so appealing. It’s all about how our brains like to organize information.

Short and sweet and interest based, organized neatly into stashes?

Shalon, you're speaking my language!

Stats: <a rel="nofollow" target="_blank" href="http://www.mediabistro.com/alltwitter/social-media-users_b22556">http://www.mediabistro.com/alltwitter/social-media-users_b22556</a>

Shalon writes:

<blockquote>I cannot speak on behalf of women everywhere when it comes to social media. However, I can safely say that there tends to be more of a gravitational pull for women in the direction of social networking tools that offer more connectedness and less creepiness. Twitter and Pinterest are the clear champions when it comes to social networking for women in my age range, and it’s not hard to see why:

Interest-based connections. The only people I connect to on Twitter and Pinterest are people who have a common interest. Since I’m mostly interested and will subscribe to technology and humanity feeds, I won’t run the risk of being regularly exposed to the kind of people you see passing out flyers on Las Vegas Boulevard.

Short and sweet posts and tweets. Women have a very multi-dimensional way of thinking. Men tend to be more linear. Twitter appeals to our desire to have a bunch of bits of information all at once from multiple sources about different things. Our minds automatically assemble the clutter into neat piles of information which become stories we can tell our families and friends. This is also why Pinterest is so appealing. It’s all about how our brains like to organize information.</blockquote>

Short and sweet and interest based, organized neatly into stashes?

Shalon, you're speaking my language!

Adam Rifkin
9:53 PM May 19 2012