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How Does Google Make its Money Again? - State of Search

Stashed in: Google!, Google Acquisitions, Advertising, Infographics!

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Despite all its search technology, Google makes most of its income from advertising.

Of the company's $33.3 billion revenue last year, online ads made up 97%. Google offers two ad platforms, AdSense and AdWords. They earn 70% and 30% of the advertising revenue respectively.