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If Monty Python and the Holy Grail Were Marketed Today (VIDEO)

Stashed in: Advertising, Awesome, Are You Not Entertained?, fun, movies, awesome, Monty Python, Marketing, hilarious

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A couple weeks ago, occasional Slate contributor Keith Phipps wrote an interesting column for the Dissolve called “The Underselling of the Movies,” in which he argued that trailers and posters have become increasingly homogenous, as Hollywood advertisers making giant financial decisions become risk-averse and uncreative.

The phenomenon Phipps describes is probably why this “modern trailer” for Monty Python and the Holy Grail made by Stéphane Bouley feels—intertitle typeface aside—so dispiritingly familiar.

(Via Reddit.)

Yikes. These trailers write themselves. 

A person who sees this movie based on this trailer will be VERY disappointed.

Sure, Hollywood has created the most overused and homogenous trailer format... but it ALL started with that signature VOICE...

Love it.

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