How we did it â€” SNL Title Sequence
J Thoendell stashed this in Film
As always, the titles are a huge team effort. Â Our director,Â Rhys Thomas, spent the summer collaborating with our logoÂ design team atÂ PentragramÂ Design, led byÂ Emily Oberman, and with our portrait photographer, Mary Ellen Mathews, on a new logo and font design along with a set of mood-boards to experiment with the overall tone of the sequence. Â The idea was to honor the 40-year history of the show with something classic and iconic, a little more dressed-up than previous seasons and with typography that was integrated into the cityscape.