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Data-Driven Predictions for 2015

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Pinterest is the top social referrer to e-commerce sites, and the amount of traffic it sends is on the up:

Pinterest social referrals traffic chart 2015 data driven predictions

Meanwhile, as we can see from the graph below, Pinterest’s traffic has more than doubled between June 2013 and November 2014.

Pinterest traffic growth rate chart 2015

With this in mind, expect social sharing (and Pinterest in particular) to be of even more importance to e-commerce sites in 2015.

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