Source: http://www.vice.com/read/what-happens-to...

Some people say that emojis, memes, and selfies are making us smarter–– and bringing us together. But after interviewing people who became memes or produced viral content I came to the conclusion that there are two sides to every story. People—especially people who can hide behind the anonymity of their computer monitor—can act really weird and scary, manipulating your image or using your content as a beacon for their own projected anger or bigotry, divorced from any sense they might have of you as a person.

Meet a few people who've had to deal with just that.