YouTube Will Completely Remove Videos Of Creators Who Donâ€™t Sign Its Red Subscription Deal
J Thoendell stashed this in Music
Today YouTube confirmed that any â€śpartnerâ€ť creator who earns a cut of ad revenue but doesnâ€™t agree to sign its revenue share deal for its newÂ YouTube Red $9.99 ad-free subscriptionÂ will have their videos hidden from public view on both the ad-supported and ad-free tiers. That includes videos by popular comedians, musicians, game commentators, and DIY instructors.
Itâ€™sÂ a tough pill to swallow that makes YouTube look like a bully. Though turning existing fans into paid subscribers instead of free viewers could earn creators more than the ad revenue, forcing them into the deal seems heavy-handed.
Google says the goal is to offer consistency, so people thinking about subscribing to Red donâ€™t have to worry about their favorite content not being available in the ad-free service. But thereâ€™s no explanation why it couldnâ€™t justÂ flag videos of those who donâ€™t sign the deal as â€śNot On Redâ€ť, and instead had to go with a sign-or-disappear strategy.
Stashed in: YouTube!