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NUX Growth Hack: Make a professional video, not a tutorial, tour, or tooltips.


Stashed in: 106 Miles, Lean, prod-dev

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There's some questionable advice in this article on how to make an MVP -- he recommends Heroku + Mongo/Riak over AWS for pricing reasons?! -- and he makes it sound so much easier than it actually is in practice.

On the plus side, he has a decent rundown of SaaS products to consider for your startup.

And advice item #8 -- to make a video instead of a tutorial, tour, or tooltips for your New User Experience -- is very actionable for the growth hacker in all of us.

This Quora link contains some decent video production companies startups can consider: http://www.quora.com/Where-do-most-startups-get-their-product-demo-videos-made-How-much-do-they-cost

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