14 Must-See Social Media Marketing Success Stories | CIO
www ccc stashed this in Social Web
Some of these are very good. But where is Oreo x Super bowl 48 "Dunk in the Dark"?! That exhibited the same timeliness as Arby's Grammy post.
The power of staying up on pop culture/popular trends, and even memes (ala Baauer, Turn Down for What)...
And yet, all of these seem dated / played when I look at them now.
No nostalgia value.