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Facebook is making massive amounts of money on sky-rocketing mobile usage


Facebook is making massive amounts of money on sky rocketing mobile usage Quartz

Facebook is making massive amounts of money on sky rocketing mobile usage Quartz

Source: http://qz.com/239573/facebook-is-making-...

What’s interesting: Perhaps unsurprisingly, mobile usage is the growth engine for Facebook. In the second quarter, Facebook reported 399 million mobile-only users—that is, users who never use Facebook on a desktop. That was up 180 million from the prior year

Stashed in: Twitter!, Mobile!, Facebook!, Advertising, Awesome, Monetization, FB, Charts!, Active Users, Mobile Ads!, WhatsApp!, Facebook Acquisitions

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It is unbelievable how lucrative mobile ads are.

Twitter's only problem really is figuring out how to get more mobile engagement.

If Twitter were as engaging as Facebook, they'd be making a fortune.

Worth repeating: Facebook mobile-only usage has grown from 180 million a year ago to 399 million now.

No wonder WhatsApp is so important to them.

No other app has the same engagement on mobile.

Facebook hits a record $75/share -- twice the IPO price! -- following that strong earnings report:

http://techcrunch.com/2014/07/23/facebook-stock-all-time-high/

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