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Consoles still king for kids, but tablets catching up | GamesIndustry International


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Households with kids ages 4-14 own an average of ten different devices, with kids using an average of five. Households ownership of consoles, portable game systems, tablets, and digital video cameras increased significantly year-over-year.

Portable game systems were the most popular devices owned by kids ages 4-14, with the average age of adoption being 6.

"Kids are using tablets to game, watch movies and TV shows, read books and listen to music-even occasionally for taking pictures- so they have embraced the utility of these devices quite rapidly," said Russ Crupnick, senior vice president, industry analysis, The NPD Group. "Older kids also use the tablets for social media and communication, which squarely places these devices at the center for discovery and evangelism of new services and applications, as well as for brands and entertainment of all sorts."

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