Source: How To Get Media Coverage For Your Startup: A Complete Guide
Stashed in: Startups, LEGOS!!!
Good case study from the co-founder of Buffer
Best advice: "Have your own startup blog, learn to tell stories"
See also: How to Interact with the Press by Chris Dixon.
And: How to Pitch Your Startup to Tech Bloggers by Mark Hendrickson.
Agency Problems, by Chris Dixon
G.E., the 124-Year-Old Software Start-Up
Lego Minecraft Micro World set!
Agents of SHIELD Lego Fish Tank