Delicious Marketing Lessons From Anthony Bourdain's Voracious Brand | Fast Company

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Delicious Marketing Lessons From Anthony Bourdain's Voracious Brand | Fast Company | Business + Innovation

Derek Musial stashed this in Marketing

Source: http://www.fastcompany.com/3009941/delic...

Short article on lessons learned for brand marketing.

In short:

1. Tell the truth. Now.

2. Make it personal.

3. Choose acceptance over austerity.

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 Short article on lessons learned for brand marketing.

In short:

1. Tell the truth. Now.

2. Make it personal.

3. Choose acceptance over austerity.