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The Ultimate Pitch Deck to Raise Money for Startups


Stashed in: 106 Miles, @reidhoffman, Funding, Startup Lessons, @davemcclure, Startup

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Created by Chance Barnett who is founder of Crowdfunder.com.

He name drops Reid Hoffman and Dave McClure within his first few breaths:

Great startups don’t fund themselves. Raising money from investors for your startup is challenging at any stage and requires a great pitch, even for experienced founders with significant traction in their company.

The good news is that there’s a formula for pitching your startup that has helped startup founders raise millions.

In this article below I’ve distilled the investor pitch formula down to the 11 core slides you need in your initial pitch deck. I’ve also provided specific examples including the actual deck that Reid Hoffman used to get funding for LinkedIn from Greylock.

Most importantly, I put all this into a single pitch deck template you can download (Power Point), and shared tips for using your new pitch deck to raise funding for your startup. The template doesn’t have fancy design, just the content outline you need.

Download the template, and read through the tips and examples below to create a compelling investor pitch that you can both share with investors directly and put online to run a successful equity crowdfunding campaign.

DownloadInvestor Pitch Deck Template (PPT)

Note: The formula in this deck was developed after raising money for my own ventures over the years, after seeing and evaluating the founder pitches sent to me as a seed / inception stage angel investor, and after seeing the almost 10,000 company profiles and pitches on Crowdfunder.

This formula also takes cues from leading active startup investors including Dave McClure of 500 Startups and others (disclosure: 500 Startups / 500 Mexico is an investor in Crowdfunder).

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Pitch Deck Examples

Here are some pitch decks and examples that have helped companies raise Seed and Series A funding in the past: some from Crowdfunder, some posted by entrepreneurs on their blog after the fact, some templates and recommendations on how to pitch from VCs:

Using "Dave McClure" and "Viagra" in the same sentence is very unfortunate.

Note also that Reid Hoffman's LinkedIn Pitch Deck is from his "B" round, not seed or A.

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