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Facebook absorbs media with Instant Articles

Facebook absorbs media gif imgur tumblr Notes on the Surrender at Menlo Park The Awl

Notes on the Surrender at Menlo Park The Awl


The manner in which Instant Articles are seen within Facebook’s News Feed is nearly as important as they way they’re hosted. Yes, they load faster. But the way they are previewed in the feed—differentiated fonts, auto-playing video—gives them a second advantage over everything around them.

Stashed in: Facebook!, Content is king., Bite-sized Content, Microentertainment

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Once you're inside Facebook you never need to leave. 

Why go out to the Web when anything worth reading can just be served to you fast inside Facebook?

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