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“Who Am I?: The 16 Basic Desires That Motivate Our Actions and Define Our Personalities” | Churning Madness

Stashed in: #TED, #happiness, Motivation, Influence!, Awesome, Psychology!, Maslow!, Happiness, Psychology, HumanNature, Self-Actualization

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These 16 motivations are irreducible: any other described drive or motivation can be expressed by the fundamental 16.  These values are not short term “feel-good” happiness, but long term “value-based” happiness.

The 16 basic desires are:

  • Acceptance, the need for approval
  • Curiosity, the need to think
  • Eating, the need for food
  • Family, the need to raise children
  • Honor, the need to be loyal to the traditional values of one’s clan/ethnic group
  • Idealism, the need for social justice
  • Independence, the need for individuality
  • Order, the need for organized, stable, predictable environments
  • Physical Activity, the need for exercise
  • Power, the need for influence of will
  • Romance, the need for sex
  • Saving, the need to collect
  • Social Contact, the need for friends (peer relationships)
  • Status, the need for social standing/importance
  • Tranquility, the need to be safe
  • Vengeance, the need to strike back

Maslow told us that not all motivations are equal.

Survival motivations must be served before people can dedicate time to higher values.

Dan Pink's TED talk on motivation is worth watching:

So is RSA Animate's version of Dan Pink's Drive:

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